Studies have shown that people who have wearable fitness technology AND a wellness coach are more likely to increase the use of their wearable device than those who only have a wearable fitness technology. People are more likely to continue using their wearable devices to track their workouts and reach their fitness goals if they have been paired with someone knowledgeable in the field of fitness. In this link, I talk about how wearable devices and technology can actually increase member retention for gym owners. It can be used as a platform to praise clients and stay connected with them in an online setting. It makes clients feel as if they are more successful in tracking their progress and reaching goals.